Microsoft launches Windows 7 upgrade campaign but will it succeed?

2 min. read

Updated onOctober 4, 2023

updated onOctober 4, 2023

Share this article

Improve this guide

Read our disclosure page to find out how can you help Windows Report sustain the editorial teamRead more

Windows 10is well on its way to becomingthe world’s foremost desktop platform, butWindows 7stillretains a substantial user base. Microsoft confirmed that it will stop supportingWindows 7 by 2020a while back. Now the software giant is starting a newWindows 7upgrade campaign that will remind users that Microsoft will stop supportingWin 7in 2020.

Microsoft has reputedly requested its channel partners to bang the drum aboutWindows 7‘s 2020 end of support date. Thus, the company’s channel partners will make it all the clearer thatWindows 7will no longer be a supported platform from 2020. One Microsoft product and marketing manager stated, “The end of support is coming in 2020 and it’s time to make the shift to 10.” That campaign message will become all the more urgent in 2019.

Windows 7 upgrade campaignsare not entirely new. Microsoft also initiated a similar upgrade campaign in 2015 whenWindows 10was new. That was a GetWindows 10campaign that included a series of 10 Reasons to Upgrade videos. Furthermore, the software giant gaveWindows 10away toWin 7users for a year.

Yet, despite such campaigns, NetMarketShare data highlightsWindows 7 still has a larger user basethanWin 10.Win 7‘s user base percentage figure amounts to 41.74% compared with Windows 10’s 35.71% share. As such,Windows 7could potentially becomethe new XP, which retained a substantial user base even when Microsoft stopped supporting the platform. Windows XP’s current NetMarketShare user base figure stands at 4.08%, which is higher than Win 8’s share.

So, Microsoft is now renewing itsWindows 7upgrade campaign to convince more users to upgrade toWin 10before 2020.Windows 10will have probably eclipsedWindows 7‘s user base by then, butWin 7will still likely remain among the foremost desktop platforms for some time.

More about the topics:windows 10,windows 7

Matthew Adams

Windows Hardware Expert

Matthew is a freelancer who has produced a variety of articles on various topics related to technology. His main focus is the Windows OS and all the things surrounding it.

He is passionate about the tech world, always staying up-to-date with the latest and greatest. With an analytical view, he likes problem-solving, focusing on errors and their causes.

In his free time, he likes to read and write about history and tries to always develop new skills.

User forum

1 messages

Sort by:LatestOldestMost Votes

Comment*

Name*

Email*

Commenting as.Not you?

Save information for future comments

Comment

Matthew Adams

Windows Hardware Expert

He is passionate about everything surrounding Microsoft’s OS, focusing on troubleshooting guides & tips for everyday problems.

With KB5043178 to Release Preview Channel, Microsoft advises Windows 11 users to plug in when the battery is low#

Copilot in Outlook will generate personalized themes for you to customize the app#

Microsoft will raise the price of its 365 Suite to include AI capabilities#

Death Stranding Director’s Cut is now Xbox X|S at a huge discount#

Outlook will let users create custom account icons so they can tell their accounts apart easier#

Microsoft launches Windows 7 upgrade campaign but will it succeed?#

With KB5043178 to Release Preview Channel, Microsoft advises Windows 11 users to plug in when the battery is low

Copilot in Outlook will generate personalized themes for you to customize the app

Microsoft will raise the price of its 365 Suite to include AI capabilities

Death Stranding Director’s Cut is now Xbox X|S at a huge discount

Outlook will let users create custom account icons so they can tell their accounts apart easier

Microsoft launches Windows 7 upgrade campaign but will it succeed?