Google adds another AI dollop to Workspace to catch up with Microsoft
“A limited number of trusted testers” are getting ChatGPT-like text generation in Google Workspace soon
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With human prompt-driven generativeAIhaving taken the zeitgeist by storm in products likeOpenAI’sChatGPTandDALL-E, it was only a matter of time before Google entered the fray.
“Developers and businesses can now try new APIs and products that make it easy, safe and scalable to start building withGoogle’s best AI models throughGoogle Cloudand a new prototyping environment called MakerSuite,” said Google Cloud CEO Thomas Kurian in ablog post.
He also said that new generative AI features inGoogle Workspacewould help users better create andcollaborateon content.
Google’s AI investments
WhileMicrosoftopted to invest in OpenAI(twice, even) to bring ChatGPT to itsBingsearch engine, Google has developed its own solutions for Google Cloud and Google Workspace customers.
Google Docsalready auto-generates summaries for documents, and Smart Compose inGmailalready predicts recipient names and other words.
However, the biggest development for businesses is that the apps are being dragged in line withChatGPT’s own feature set, being able to take prompts like “Job post for a regional sales rep” or “Vegetarian pasta recipe” and turn them into text.
Only “select” developers can access the Google Cloud tools in private preview right now, although it promises that a waitlist will be opening soon. It’s a similar case for Google Workspace’s new generative AI features, which will only be available to “a limited number of trusted testers” in the next few weeks.
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And perhaps it’s good that Google seems to be taking its time getting its AI implementation for Workspace right, given thatBing’s implementation of ChatGPT was threatening users untilMicrosoft stepped in.
So,despite that “code red” in December 2022, it’s not quite the case that Google Cloud, a subsidiary of the tech giant with an annual run rate (ARR) of around $29 billion, is chasing the tail of a trend or caught in an arms race with its main competitors.
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Kurian didannouncein February 2023 (notably after Microsoft’s own announcement of its partnership with OpenAI) that Google was investing over $300 million into Anthropic - an AI startup composed of several former OpenAI senior executives but claims that the similar investments had been happening “for years.”
Its ultimate aim, with that investment, is to power Anthropic’schatbot, Claude, with Google Cloud infrastructure.
Luke Hughes holds the role of Staff Writer at TechRadar Pro, producing news, features and deals content across topics ranging from computing to cloud services, cybersecurity, data privacy and business software.
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